Now, I help coaches, consultants and other expertise-based entrepreneurs master the mental game of entrepreneurship. Why? Because I've seen time and time again that the right mindset isn't just nice to have – it's the foundation for confidently selling high-ticket offers, showing up authentically online, and scaling your business without burning out. More importantly, it's the key to building a business that's not just successful, but deeply fulfilling.
I've got a not-so-secret weapon for your entrepreneurial journey: the power of your own mind. With a Master's in Psychology, years of corporate experience, and my own adventure in building a thriving online business, I know firsthand the mental hurdles that can hold you back – and how to tackle them. From imposter syndrome to fear of visibility, and alllll the failures – I've been there... and I find nothing more fascinating and powerful than our very own thoughts and beliefs.
I'm Charlotte, a psychologist turned business coach
GET TO KNOW ME BETTER
Xx, Charlotte
Not too long ago, I was a regular 9-5 girl with a Master's in Psychology, working a corporate job in Switzerland. On paper, I had it all figured out. But something was missing. I craved more freedom, more impact, and if I'm honest, a bit more adventure. That craving led me on a journey that transformed not just my career, but my entire approach to life and business. Now, I'm an accredited coach who guides others on their journey. I believe in the power of curiosity, the importance of self-compassion, and the transformative potential of a well-timed "aha" moment. My approach blends psychological knowledge with real-world online business experience, helping you overcome mental barriers and reach your full potential.
a little bit about mE
You've come to the RIGHT PLACE & I am SO GLAD that you are here!
I STARTED OUT JUST LIKE YOU.
LET'S WORK TOGETHER
Whether you're battling imposter syndrome, fear of visibility, or struggling to scale, I've got the psychological tools and business wisdom to help you break through. Together, we'll rewire your mindset, magnify your true value, and deepen your impact – building a fulfilling, freedom-filled business that aligns with your core values and biggest dreams.
Success without fulfillment isn't success
I HELP ENTREPRENEURS MASTER THEIR MINDs TO BUILD BUSINESSES THEY LOVE
community members
130k
COUNTRIES EXPLORED
46
CLIENTS EMPOWERED
200+
Built a community of over 125k followers and helped hundreds of entrepreneurs transform their mindsets and businesses. Realized my true calling: empowering others to get out of their own way and build businesses they love.
(Empowering DReams, because
you can – Really)
mission
Applied my psychology expertise to my own entrepreneurial journey after experiencing firsthand the power of mindset blocks in holding us back and witnessing so many clients go through the same.
(The insights you share
become the impact for many)
impact
Started @themindfriend on Instagram, sharing insights on psychology & purpose. Dipped my toes, but was terribly afraid to show my face or sell my services. Found myself stuck in a loop of consuming alll the courses, reading books, but not taking action.
(if you're not struggling
what are you doing?)
start
Stumbled upon the world of online business while living on the island. Realized the limitless potential of combining my psychology background with entrepreneurship.
(Once you see it
you can't unsee it...)
"Aha"
Traded my corporate job for a one-way ticket to Vanuatu, a tiny island in the South Pacific. Learned that the biggest adventures start with a single, brave decision.
(Comfort zone,
who This?)
leap
How I got here
pivotal MOMENTS
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